In this assignment, you will be analyzing a Tableau Viz created for Twitter that displays Tweets from a specific period of time during December from a retail baker. Photos attached.
Analyze the Twitter data and answer the following questions on a word document and submit your responses.
Based on this data, what insights can you derive?
Which Tweets were most successful and how would you measure?
Which days of the week are most successful and why do you think so?
Are organic impressions or promoted Tweets the most successful strategy for the company and why?
What other analyses and recommendations can you derive from the data? How do you come to this conclusion?